Clark unit 1 prep

Identify 4 methods for collecting data ? Different types of research that would help them gain feedback? Interent Interviews Books Questionnaire Focus groups Primary research :Interview, questioner Secondary research :Books, newspapers , television and newspapers Quantitative: Data that can be measured numerically. Qualitative: Opinion and justtification Focus group: Advantage: Far more responses and can show the focus group the prototype. Disadvantage: Everyone might not have the time to have a say, loads of different opinions could cause a dissagreement. Likert Scale: A scale where u pick the choice that is best suited for u. Questionnaires What are your interests? Qualitative How old are you ? Tick Where do you live? Qualitative What are you entering for ? Qualatative What would you do if you won ? Qualitative Do you watch talent shows such as Britain got talent?  Closed question On a scale of 1-10 , how likely are you to watch the ...

How do we consume media? Information Online Word of mouth Information: Finding out about relevant events and condition in immediate surroundings, society and the world. Seeking advice on practice matters or opinion and decisions choices. Satisfy curiosity and general interest.  Personal identity: Finding reinforce for personal values Finding models of behaviour  Identify with valued others( in the media) Gaining insight into ones self  Entertainment: Escapism, or being diverted , from problems. Relaxing  Filing time  Emotional release  Sexual gratification. Integration and social interaction: Gaining insight into circumstances of others , social empathy  Identify ing with others and gaining a sense of belonging 

What’s meant by the term ‘audience needs’? What's meant by the term 'audience needs'  Audience needs  may be wants, deficits, conditions, or other gaps between skills/knowledge  audiences   already have and those they want. Why do we consume certain types of media? We consume  different types of media for different purposes for example for entertainment. We watch TV shows such as the X Factor for enjoyment where as we watch other programmes such as the News for a knowledge purpose to get information about what is going on in the world. All the different programmes represent different genres and they all have a different meaning for why we consume them. Finally we watch things to keep up to date and in trend with each other for example Love Island which was a high trend in 2018 which lots of people watched for entertainment.  Are there times you might consume certain types of media, while at other times discount th...

Mainstream vs niche Niche- Small audience, the audience of a specialist interest media product that may only appeal to a small number of people of those who fall within a specific demographic profile. Main stream- Large, An audience that consumes a product that appeal to a wide range of groups and cultures. Chris Anderson:the long tail theory Devised by Chris anderson of wired magazine First published 2004 , then as a book in 2009 Concerns mass vs niche product and audiences. BARB Data  Barb stands for Broadcasters audience research board . The collate viewing figures for all major uk broadcasters such as BBC , ITV and SKY. How many people watched the X factor in any given week during september 2018? 5.39M  BARB data can then be used by television companies to asses how well a television series is doing . Demographics; in which media producers study the breakdown of they target audience based on variables in a...

From the first two seconds of the video , its filled with slow transition of the video . This is because she is talking about a sad topic of how she used to sing to her grandad. The camera then focuses on her to show how sad she is when she's thinking about it , this creates tension and makes the audience feel sorry and feel for her . The next part shows her looking into the camera , which shows emotion, this also shows how much it means to her to do well and succeed for her grandad as she wants to make him happy.

Misc-en-scene Costumes, old fashioned Bowtie, blue shirt , formal Kate Stewart : Yellow summer dress polka dots Upbeats Very formal clothing Setting locations; secret underground , old fashioned Analyse how misc-en- scene is used to create in a media product you have studied? In the doctor who episode , The power of Three, misc- en- scene plays an important role in establishing a sense of character and mood. For example, in terms of costume, the doctor is represented as a character who holds a position of authority. This is demonstrated though his old-fashioned, formal appearance. He wears a bow tie , blue-grey shirt and tweed jacket. The doctors appearance creates a sense of timelessness , which reflects the fact that the show has been running since 1963.

  "The Cube comes to life " doctor who. Misc on scene- Everything involved in the show Costumes= The costumers are quite old fashioned and fit the genre of the show. Doctor who has been around for quite along time and they show this through the way they are dressed.(Bow tie) Facial expressions= There facial expressions are very serious, which shows the intensity of the show. This could make the audience more interested and foreshadow something bad might happen. Props= The props are quite specific and really suits the genre e.g clothes. Lighting= 3 point lighting- This type of lighting makes the object stand out and completely puts the focus on the object they are trying to exploited.

Mise-en-scene: Everything in the scene (Lighting, props , makeup, hair). Rick Altman argues that genre offers audiences a set of pleasure  Emotional pleasures: How does the text make you feel? - Happy, sad , nostaligic. Visceral pleasure: Gut responses such as excitement , fear, laughter. Intellectual pleasures:   Does it make the audience think ? Doctor who clip High pitch noises Mysterious noises Goes from mysterious to calming Sounds like something broke in Diegestic        : Non-digestic   : Parallel           : Contrapuntal  : Sound bridge  :

Technological convergace : Allows audiences to access media content from multiple platforms on one device. Involves the coming together of informations and communication technologies. Black box - A device that supplies us with all of our information and media requirements e.g an iPhone. The dot.com boom was a huge rise in the number of internet-based companies. There was then a shift from web.1 to web.2 It was the possibility of 'staying' online interacting online which really changed things.    Web. 2.0 Web 2.0 or ' new digital media' shapes the relations of public/private, work/non work, home/ outside. Mobile phones enhance social connections that have always existed ; gossip, making arrangements. How then is social networking different from more ancient forms of networking? Better communications. What new developments have there been in your lifetime? In my lifetime a lot has changed as when i had a blackberry i could t really ...

How has advertising changed over the past twenty years ? The price for having an advertisement slot. Social media(Instagram)  Ways to advertise ? Advertising is more digital. Prime time  Radio Word of mouth  Leaflets  Websites  Advertising: Payments from brands in return for the placement or promotional material on pages or during production material on pages or during production- could be in the form of commercial breaks , or via product placement.  Advertising could be considered in two main ways: Traditional advertising: Newspapers , leaflets ,posters, billboards Digital advertising. : Websites ,social media, video ads , email marketing, remarking  Above the line Advertising: Where mass media is used to promote brands. Theses include conventional media such as television and radio advertising , print and the internet. Distribution: Includes 2 elements  1. How a product or brand reaches an...

iframe src="//www.slideshare.net/slideshow/embed_code/key/bNbq8efnXJ3L4P" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> Synergy powerpoint yr13 from simone1192 iframe src="//www.slideshare.net/slideshow/embed_code/key/bNbq8efnXJ3L4P" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> Synergy powerpoint yr13 from simone1192 iframe src="//www.slideshare.net/slideshow/embed_code/key/bNbq8efnXJ3L4P" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0...

During the first 3 minutes of The avengers age of ultron I noticed that many shot types were used like long shot and close up shot, the long shot in the first 3 minuets created tention in the movie due to there being a significant distance between the camera and the actor. 

Watch doctor who and pick 10 roles in the play . Best boy Gaffer