ITV notes

ITV

Launched 1995 , it is  the oldest commercial network in the UK.

It was established in order to provide competition the BBC.
Commercial Television 

 The aim of commercial stations is to provide popular shows that attract an audience - therefor leading to higher prices when advertising is sold.

All commercial terrestrial stations are funded by advertising.

Comments

  1. JCoSS Media DeptOctober 9, 2018 at 5:14 AM

    Somewhat thin on detail. Try to comment on horizontal/vertical integration in the company.
    I'm not convinced ITV was launched in 1995, either. Make sure you get the detail right.
    Mr Boon

    ReplyDelete

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